Acquisition Solutions

Go beyond deal seekers – reach new audiences via targeted, optimized acquisition marketing.

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RevTrax + Acquisition

RevTrax's Acquisition Solutions enable smart acquisition of new customers with targeted promotional incentives, leveraging the RevTrax proprietary shopper behavior database.

RevTrax seamlessly engages and converts new customers across any paid channels, working with and not replacing your existing media or adtech partners. Post redemption, the purchase transaction is attributed both to the shopper and their digital path-to-purchase in the conversion funnel.


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Marketing challenges

Are you frustrated by any of the following challenges?
We partner with organizations like yours to solve these and a variety of other challenges.


New audience acquisition

It's hard to engage new audiences and drive trial

CRM acquisition

It's hard to drive CRM acquisition

Deal seeker audience fatigue

It's hard to activate consumers that aren't active deal seekers

Driving social acquisition

It's hard to activate and measure the impact of social advocacy

Retailer-specific results

It's hard to drive growth at specific retailers


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How we solve these marketing challenges

RevTrax insights solutions are designed to solve the challenges listed above

New audience acquisition

Get in front of new audiences and move product through targeted turnkey media packages optimized across display, social, search, and mobile.
Deal seeker audience fatigue

Drive reach beyond deal seekers with media packages powered by purchase behavior from the RevTrax proprietary shopper behavior database.
Retailer-specific results

Drive reach and move product with retailer-specific offers that can be distributed in owned & paid channels as well as on Retailer.com.
CRM acquisition

Enhance coupon campaigns with technology and programs proven to drive CRM acquisition and opt-ins.
Activating brand advocates

Enable and drive social advocacy with social offers designed to generate incremental engagement and lift through social sharing.
Activating brand advocates

Enable and drive social advocacy with social offers designed to generate incremental engagement and lift through social sharing.

Client Success

The most important part of any vendor/partner relationship is what you get out of it.
RevTrax clients return year after year because of three primary reasons:

1. White glove service including strategy development
2. Flexibility of marketing technology
3. Positive impact on ROI

Whitepapers & Case Studies

Just starting your promotions journey? Want to learn about implementations in your industry? RevTrax can help you design promotions and campaigns that leverage valuable first-party data to create positive, lasting business outcomes.
Read on to see potential uses and how other organizations are working with RevTrax.

Whitepaper

The Overlooked Gold Mine of First-Party Purchase Data:


The right digital coupons can provide you with a deep well of first-party data that you can’t get anywhere else. They can tie a specific consumer to the online engagement that activated their purchase intent and resulted in an actual purchase, closing the online-to-offline path-to-purchase loop and giving insight into how other consumers could be activated in a similar way.

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Case Study

A Lesson From Noosa


Noosa is leading the yoghurt craze and pushing Greek yoghurt out of the way. Having become well established in the breakfast and dessert market, Noosa looked for additional opportunities to grow their consumer base. Luckily, they’d previously built a following of devoted yoghurt lovers. Could they leverage their current fans to gain incremental awareness and trial of their product? What would a campaign like that look like?

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Other Challenges and Solutions

RevTrax marketing technology is also designed to support and impact the following:

Contact us - the best solutions are designed together

We approach every relationship as a partnership. Your business goals are our goals, and we diligently work with you to achieve them.