Leaving on a Jet Plane (to Schaumburg)

Our team is hitting the road next month. Come meet with us. Have a drink on us. We’ll even be glad to see you take pens, candies and coozies from our booth.

First stop: RetailLoco, a one-day event produced by the Location Based Marketing Association during SXSW. Our VP of strategy & analytics will be on the afternoon panel, “Driving Traffic from Clicks to Bricks.” But if we’re being honest, it’s really about the networking on Sixth Street after hours. Right?

Second stop: Loyalty Expo. Our team is heading to Orlando to talk about activating customers through the secure distribution of rewards and offers. Fun fact: the average household belongs to 22 loyalty programs*. Pretty easy to get lost in the shuffle if you’re not adding real value.

Our final March stop is lovely Schaumburg, IL for Shopper Marketing Summit. Mel, Michael and Terri are gearing up to share our digital shopper secrets: connecting online brand engagement to in-store sales … down to the transaction level … at specific retailers.

And I’ve heard rumors of an exclusive, multi-city RevTrax event, kicking off in NYC in April. Very strong rumors …

But in the meantime, keep up with our tradeshows and events. We’ll be criss-crossing the country all year.

* Bulking Up: The 2013 COLLOQUY Loyalty Census

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